Each entity has an [CustomFields] property to which you can add, update and delete custom fields.
Ability to trigger Webhooks when a record is inserted or specific fields have been updated.
With features like Mask / Unmask for masking entire records, while still being able to search / match records.
You’re also able to Anonymize or Pseudonymize consumer records.
Address validation and standardization
All international addresses are automatically validated and standardized according by local formats by Google Maps.